What does everyone think about this new advertising campaign by Absolut?The latest advertising campaign in Mexico from Swedish vodka maker Absolut promises to push all the right buttons south of the U.S. border, but it could ruffle a few feathers in El Norte.
The billboard and press campaign, created by advertising agency Teran\TBWA and now running in Mexico, is a colorful map depicting what the Americas might look like in an "Absolut" -- i.e., perfect -- world.
The U.S.-Mexico border lies where it was before the Mexican-American war of 1848 when California, as we now know it, was Mexican territory and known as Alta California.
Source: LA Times Blog.
In an Absolut world
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I can just imagine what the map would look like if they ran a marketing campaign for the State of Texas.!
Let Debrett's Peerage be your guide
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One had to see this coming
Let Debrett's Peerage be your guide
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The damage is done.
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